Some happenings, some thoughts, some insights and ideas. What’s going on in our industry, agency or minds. Have a look:
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How to turn a traditional campus into a hotspot for health & high-tech innovation?
It has been widely reported that high-tech campuses offer great opportunities for networking and collaboration, as well as the chance to learn from some of the world's best. As the number of science and technology startups continues to grow, so too does the demand for business accommodation that can support their success. Our case includes some of the key features of the new Novio Tech Campus space including how they used DAY to help define the user experience of the campus as well as their vision of what makes a place successful -from concept to reality.
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Why experience concepts are essential to your hotel
How do you give your guests the best possible stay in your hotel? By offering a special experience. The experience is the marketing. We turn these 5 trends into valuable hotel experiences. This is how we realise new revenue models for hotels. Click on the link & discover how these trends add value to you and your guests.
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Airport Design Essentials
Would you like to know how design can make the difference for your airport? Take a look at the five essential insights into passenger terminal design we share with you today. This is how DAY Creative turned Eindhoven Airport NV into an award-winning destination. Time to make the difference? Download the pdf and contact Ruud van Soest on ruudvansoest@day.nl
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Summer season has started
Let the summer begin! Playing sports at the beach creates a feeling of freedom and pure energy. The beach has the power to inspire. DAY has happily translated this experience into the brand new identity of Beach Stadium. A new season asks for a unique identity incorporated in both online (website) and offline (stadium). Go check it out!
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The ultimate office
Hybrid working is hot and happening, and today's office is a place to meet and experience. That's why you want to (or have to) start redesigning your office. DAY, as an expert in strategic experience design, helps you to translate your strategy into a meaningful and memorable experience. The result? An office that leads to behavioural change for your employees and customers. Read more about the advantages of a strategic experience space (NL)
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KOW & DAY JOIN FORCES IN EINDHOVEN
KOW & DAY Creative are launching a beautiful collaboration in Eindhoven, combining their expertises in architecture and design. "With our KOW-DAY approach we help clients to make a jump start in real estate projects. With our one-stop-shop we increase the total return on real estate in Eindhoven. Sustainability is at the heart of it. That's the only way to create desirable places." Read the interview (NL) with Sebastiaan Jansen and Theo Glaudemans as published in VG Visie in pdf attached.
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DAY x Royal Huisman design project for the LARGEST sloop of the world!
DAY is honoured to create the logo design for Royal Huisman’s new project for the LARGEST sloop of the world! Anyone familiar with the superyacht industry is accustomed to grand descriptions of the exceptional nature of new projects. So, when a project of such a revolutionary nature as this sloop comes along, it is a challenge to find fresh words to truly illustrate the vision and ambition behind it. We will simply let the story of Royal Huisman’s Project 410 speak for itself… Read on through the link.
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Happy Valentine’s DAY!
It is Valentine's DAY! The day when we celebrate love. Are you already overwhelmed with red roses from customers expressing their love for your brand? Or did you just get a like from a secret admirer? It's clear.... All you need is love! For your brand, for your office, your hotel or your shop. But how do you achieve this? To grow love for your brand, you need to tap into emotions that positively affect people's decision-making. People need to feel joy, a sense of well being and a sense of ease when they engage with your brand. A positive experience with these emotions ensures that customers stay longer, spend more and return. Depending on your brand values, turn the appropriate switch and watch the love for your brand grow. Happy valentines .DAY!
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Coolest Dutch Brands 2021
Every day, marketeers judge creative agencies on their added value. But what happens when creatives and strategists get the chance to judge twelve sustainable and originally Dutch brands? Fonk Magazine is looking for the Coolest Dutch Brands and our Gesina Roters will gladly take her place in the jury. Who will step into the shoes of Fairphone (2020) and VanMoof (2019)? Check out the inspiring nominees of 2021 through the link!
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Welcome to our Business Development & Commercial Director!
DAY is delighted to welcome Ruud van Soest as our Business Development & Commercial Director. Ruud joined us from January 1st, 2022 and will implement and enhance DAY’s new strategic direction. Ruud is an experienced commercial leader. He brings with him extensive knowledge of business development, product development & sales and marketing. His primary focus will be to develop a robust, client-focused commercial strategy to support the ambitious growth plans of the DAY business. Ruud van Soest: “My ambition is to bring strategy and design together, creating really differentiating brand and spatial experiences, and have significant better business results.” We look forward to introducing Ruud to our clients, partners and friends of the business!
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Meet our new designer Ruud Nederpelt
DAY is very pleased to announce that Ruud Nederpelt joins DAY. We are delighted to have him in our team. “As a Senior Designer I’m responsible for the branding of our clients. I want to create visual ‘eco-systems’, where everything comes together. From the story and strategy to the design system and campaigns. It all needs to be one consistent beautiful world! That’s what I love to do.” Joined the team in January, is a board game designer during the weekends and really wants to get back into the water again to do some scuba diving!
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DAY is opening a new branch office!
From December 1st 2021, DAY Creative, with its HQ in Amsterdam, will also be located on the 1st floor of the striking former Philips building 'De Lichttoren', in the centre of Eindhoven. Where once the light bulbs were made, this building is now home to many creative companies. Because of the increasing number of requests from southern clients in the Netherlands, our growing team can now also be found at our new office in Eindhoven!
